Acidic Bonding Concentrate 24/7 Night & Day Serum

THE BENEFITS

Redken’s Acidic Bonding Concentrate 24/7 Night & Day Serum is a revolutionary bonding serum that repairs and strengthens processed, damaged hair. This hair treatment works 24/7 to nourish and revitalize your hair.

BEST FOR:

• Processed, damaged hair
• Suitable for color-treated hair​

BENEFITS

• Strengthens hair and repairs daily damage overnight
• Delivers 9x stronger hair, 3x more hydration, and 89% less breakage**
• Reduces frizz by 72% after just 8 hours of use*
• 92% of users agree that their hair looks and feels healthy after 24 hours
• Helps maintain color-treated hair and protect from damage caused by heat styling, environmental stressors, and daily wear and tear
• Scented with a calming lavender fragrance for a relaxing overnight hair treatment experience

*continued use of system of abc shampoo, conditioner, and serum vs. untreated hair ​
**system of abc shampoo, conditioner, and serum vs. non-conditioning shampoo​
**based on consumer test results, system of abc shampoo, conditioner, and serum

THE SUSTAINABILITY